Act! proves a precision tool for outreach work
After a successful career in sales and marketing, Phil Van Guilder is now using Act! to create a high-quality database that’s become a ‘go to’ resource for mental healthcare professionals in America.
“When I send something out I want it to be personal and specific to them, so I’m not
just spamming.”
Phil Van Guilder
Results
- There are more than 3,200 contacts in Phil’s database of clinicians, psychologists, psychiatrists and other specialist assets in the mental health sector.
- There are over 100 letter templates in Phil’s Act!, which he uses to speed up communication with those on his database.
- Phil uses Act! to create a regular and ongoing program of communication with his contacts.
- By taking meticulous care about the quality of information that goes into it, Phil’s has turned his Act! database into a ‘premium product.’