Act! Blog

Why Invest in a CRM for Small Businesses

Establishing intense personal relationships with customers should be a top priority for all small (but budding) businesses. Almost every small enterprise counts on word of mouth and customer referrals as the main lead generating tool and to achieve the pertinent

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How to create high converting landing pages

When we think of digital marketing, we tend to focus on all the ways to increase awareness and drive...

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Marketing Success
How to use social media for your small business

There’s a big difference between using social media in any old way and using social media effectively to help drive...

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Marketing Success
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Small Business Success
Lead Nurturing: 8 Tips to Create an Effective Lead Nurturing Campaign

No businesses are exempt from the need to improve sales and marketing activities from time to time. While the abundance...

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Marketing Success
How to Build a Powerful Customer Loyalty Program

Loyalty programs can be powerful tools to keep customers coming back to your business and reduce your customer churn rate. This...

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Customer Experience
Three sales funnel templates to help you convert like crazy

A good sales funnel gives your sales team a steady stream of prospects and provides them with everything they need to...

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Sales Management
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The 9 Best Customer Satisfaction Survey Questions

Customer satisfaction is essential to the success of a business. Without satisfied customers, you’ll constantly be having to chase down...

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Customer Experience
What Is an Elevator Pitch and How Do You Write One?

Imagine you are in an elevator beside a potential client. Now imagine that you have until the elevator reaches the...

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Sales Management
What Is Inside Sales and How Do You Succeed at It?

You could be forgiven for mistaking the term “inside sales” for an exclusive sales club for exchanging contraband. In reality,...

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Sales Management
How to Write a Sales Script That Works

When people think of the word script, they think of actors reading lines. However, that’s not really what a sales...

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Sales Management
Your Complete Guide to Sales Funnel Stages

A sales funnel is a graphic depiction of the entire journey your prospective buyers complete from the time they discover...

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Sales Management
How to Make a Successful Sales Pitch

When considering how to make a successful sales pitch, it is first important to understand both what a sales pitch...

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Sales Management
The Benefits of Smarketing and How to Implement it

The harmonious coexistence of sales and marketing teams is fundamental for any growing business. The two must cooperate to capture,...

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Marketing Success