Growing your financial services business is easier than you think.

Make great client relationships an everyday reality. Act! includes powerful CRM and Marketing Automation tools in one, empowering you to market better, sell more, and keep clients for life.

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Join 800,000+ happy Act! users today

Looking for value? See how Act! compares.

Act! is the leading CRM system with an integrated marketing automation platform for small and midsize businesses, providing more CRM and marketing features for the price point. See for yourself!

$30
user/mo billed annually
  • Act! Advantage Standard
  • A full-featured cloud-based CRM + Marketing solution
$100
user/mo
billed annually
Salesforce Pro Suite
Your savings with Act! 70%
$85
user/mo
billed annually
SugarCRM Advanced
Your savings with Act! 65%
$35
user/mo
billed annually
Zoho CRM Enterprise
Your savings with Act! 14%
$249
user/mo
billed annually
Keap Pro
Your savings with Act! 88%

"It's a pleasure working with Act!"

"I consider Act! a solution partner that has helped me build my business. I couldn’t have done it without a strong CRM. I’ve tried others over the years, like Goldmine (in the old days), Microsoft Dynamics CRM (a disaster for me), and most recently Monday.com CRM, and I always go back to my basics in Act! and get the job done. Updates have always been meaningful, especially incorporating its social media and marketing platform. Most helpful is its tech support. Reps answer questions thoroughly and are knowledgeable of Act! for both online and desktop applications."
Anthony N, Small Business Owner
G2 Review

You’ve got enough on your plate. Let Act! do the heavy lifting.

Marketing Automation

Easier marketing.

  • Attract, engage and turn your prospects into loyal clients with easily customizable email templates and landing pages.
  • Streamline many of your repetitive and time-consuming tasks.

Sales Pipeline Management

More sales.

  • Close opportunities faster and more often.
  • Identify where to focus your time and efforts to improve conversion rates and revenue.

Customer Management

Happier customers.

  • Build personalized relationships based on detailed customer data.
  • Improve customer service with a 360-degree view of every client account.

Activity Management

Less busywork.

  • Eliminate time-consuming manual tasks and paperwork.
  • Remotely collaborate with team members wherever they work.

Why choose Act!

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The total relationship package.

Powerful CRM and marketing automation in one.
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Unparalleled SMB know-how.

We understand the unique needs of small businesses.
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A partner you can rely on.

Committed to your success, we’re here to help from day one.
0+
years in business
0%
customer satisfaction
0+
users worldwide
Act! CRM Worldmap Treatment

What Act! customers are saying

“The Act! Marketing Automation platform has helped us simplify our marketing communication processes because it’s so easy to customize and update.”
Gordon Case
Director of Sales and Marketing, The Sherman Sheet
“Even though Charter Capital’s team is just 20 percent the size it once was, the company’s still achieving 75% of its previous sales volumes. That is in large part due to Act!.”
Carey Wilbur
Founder & Partner, Charter Capital
Act! CRM Worldmap Treatment

Affordable plans that fit the unique ways you work.

Experience a feature-rich, customizable CRM and Marketing Automation platform with flexible deployment options.

Most Popular
Act! Premium Cloud
CRM + Marketing Automation*
$30

$40 (w/desktop sync)

USD/user/mo
(billed annually)

Choose Cloud to enjoy the convenience and peace of mind of a cloud-based solution where we handle all the technical details.

  • Immediate, browser-based access
  • Word-class, secure hosting
  • Automatic updates and backups
  • Optional desktop sync
Act! Premium Desktop
$39

USD/user/mo
(billed annually)

Choose Desktop if you want to experience the security and control of an on-premise solution where you deploy and manage the software.

  • Networked and offline access
  • Self-managed security
  • Complete control of updates
  • Compatibility w/ desktop add-ons

Integrate with the apps and tools you love.

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Outlook CRM

Streamline workflows and maintain a complete record of email exchanges with seamless Microsoft Outlook integration.
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Act! Mobile Apps

Stay connected while on the go from any Apple iOS or Android device with Act! Mobile Apps.
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Custom Tables

Bring complex data sets, unique business processes, and specialized industry practices together with Custom Tables.

Customers love our award winning software!